Beginning in 1920, John S Longacre would rise with the sun, milk his herd of dairy cattle by hand, and begin his daily deliveries of milk to neighboring homes in the Bally, Bechtelsville and Barto areas. Traveling by horse-drawn wagon, John would sell up to 22 quarts of raw milk daily, dipped directly from the large metal cans on the wagon. Refrigerators did not replace cold cellars until the late 1920's making it essential to have milk delivered two or three times daily.


John's son, Daniel E., followed in his father's footsteps and operated LONGACRE'S MODERN DAIRY, INC. in Washington Township along with his wife, Kathryn (Treichler), and their children (Daniel T, Newton T, Timothy T and Kathryn T) until several years before his death in 2001. John's son, Paul E., continued farming on the family farm and Daniel built the dairy on the corner of the property. The original dairy was built in 1942, with several additions added over the years. The business has seen extensive changes since John's humble beginnings -- in diversity of products as in the process, regulations, packaging and the sale and distribution of these products. Changes began as early as 1928 when the department of health ruled that only bottled milk could be sold.



Longacre's Dairy began making it's unique brand of ice cream in the 1940's which has said to be unparalleled by the competition . . . but you decide for yourself. Longacre's also introduced both hard and soft ice cream mixes some time later which is distributed to soft-serve ice cream stands, ice cream parlors and ice cream companies using hard ice cream mix to produce their own hard ice cream.



John's business was strictly a retail operation. In the 1970's retail deliveries started to diminish until they were totally stopped in the 1980's. Under Daniel's leadership, the dairy delivered to independent grocery stores, mini food marts, educational institutions and nursing homes. In addition, it expanded its product line to include ice cream, ice cream mix, fruit drinks and iced tea.



During 1996, Longacre's found it more difficult to compete with the larger dairies and at that time, decided to enter a niche market and process and package ORGANIC MILK.



In the beginning, an attempt was made to package both conventional and organic milk, but as the organic milk market grew, Longacre's sold some of the wholesale milk routes and devoted more time to the organic sales.

Longacre's originally packaged for Sunnydale Farms in Brooklyn, New York under the "Natural By Nature" label. During the next several years, Natural Dairy Products of West Grove, PA became more in charge of the organic processing because of the sale of Sunnydale Farms to Parmalat and Farmland Dairies. The "Natural By Nature" organic milk is bottled "fresh" and is not an ultra-pasteurized product. The organic milk is from the Lancaster Organic Farmers Co op.



Longacre's Modern Dairy Inc also operates a dairy bar ice cream parlor and retail outlet adjacent to the plant, and serves all-natural "homemade" (in every sense of the word) ice cream and light lunches. We also sell organic products which include milk and bi-products such as yogurt, etc. The dairy bar ice cream parlor features more than 40 flavors of hard ice cream and frozen yogurt. The "GARBAGE SUNDAE" is a combination of 10 ice cream flavors and 10 toppings and has been enjoyed by many families. The dairy bar is open year-round with shortened hours in the fall and winter months.



Longacre's Modern Dairy is still owned and operated by the third generation Longacre Family.